NEW:'Codel solutions for NPPA Press Photographers'
WHEN IMAGE AND BRAND IS EVERYTHING - MAKE SURE YOUR NAME IS INDELIBLY LINKED TO YOUR IMAGES
Photography and publishing have come a long way in a relatively short space of time. George Eastman and William Caxton would find today's techniques fascinating, without a doubt. But with the changes in production methodology and work-flow come changes in the way you need to protect your work from theft, misuse and unauthorized modification, all of which are commonplace and hard to prevent.
Whether you are an imaging professional on the payroll of a newspaper, TV station or other media company or whether you shoot as a freelancer, the chances are that at some point you will have had one of your images misused, stolen, copied or manipulated without your permission.
Whilst prevention of these things can often be nigh-on impossible, what if you were at least able to prove beyond any doubt not only that a specific image was yours, but that it had been changed since you created it ?
On top of that, to be able to store a master copy of it in a safe location alongside a digital tag which you could amend if you changed the image yourself. A sort of digital audit trail that would always lead back to you as the proven creator of the work? - Well, you can!
Codelmarking your work gives you that audit trail. An audit trail and stamp of ownership and authenticity which will stand up in a court of law if and when necessary. It won't prevent your image being stolen or misused, but what technology will? If an image can be seen on the web, it can be stolen from the web and there are a million ways to get around watermarking if someone really wants to.
What's different about Codelmarking is the ability it gives you to create and store a unique signature of the file and for that file to then become part of the legally proven and published Codel audit trail. Come the time you need to prove ownership or prove someone has changed your file since you created it, you have your Codelmarked image and the version in Codel's digital vault. Hold those up against any other and instantly you have irrefutable proof that not only is the image yours but that it may have been altered since you created it.